Bright but ignored — Pattaya’s colorful new crosswalk lights dazzle at night, but some drivers still fail to stop when signals flash. PATTAYA, Thailand — The city of Pattaya has unveiled a new smart crosswalk lighting system designed to improve pedestrian safety, especially at night. The innovation features LED-embedded crosswalks that flash in vibrant colors and synchronized traffic signals that alert drivers to stop when pedestrians press a crossing button. This colorful upgrade is part of a broader city development initiative led by Pattaya Mayor Poramet Ngampichet, who has emphasized improving public safety and urban accessibility. The new system has been installed along several major roads in Central Pattaya and is expected to expand citywide. Tourists and residents alike have expressed admiration for the system’s visual appeal and modernity. Many say the illuminated paths make them feel safer when crossing at night. “It looks really cool and definitely catches your eye. I felt safer crossing here after dinner,” said a visitor from Bangkok. “Before, it was scary to cross—cars rarely stopped. Now at least the lights give drivers a signal to slow down,” said a local vendor. Despite the praise, some pedestrians have reported issues with the system’s effectiveness. Complaints include unresponsive buttons, drivers ignoring the signals, and unclear signage—especially for foreign visitors. “Last night, the cars didn’t stop even though the light was red,” one resident wrote online. “Some drivers still seem unfamiliar with the system. I pressed the button, the lights flashed, but I still had to run across,” another pedestrian shared. Step in the right direction — Tourists praise the smart crosswalk design, saying it makes evening strolls feel safer in the city center. “Tourists don’t always know what the green or red lights mean. There should be signs in English explaining how it works.” Particularly concerning is the report from Jomtien Beach Road, near the playground and night market, where the pedestrian button is currently not functioning—posing a serious risk for families with children trying to cross the busy road. Some users have called for greater enforcement of traffic laws and stricter penalties for drivers who fail to stop at pedestrian crossings. Others suggest that more public education is needed to inform both locals and tourists about crosswalk signals and pedestrian rules. “The lights are beautiful, but they only work if drivers respect them,” one social media commenter posted. “Why install cameras if you’re not going to fine those who run red lights?” another added. Flashing lights, faulty buttons — Reports from Jomtien Beach Road highlight concerns over unresponsive crossing systems near busy night markets. Still, the city’s effort to modernize its infrastructure has been largely welcomed. Officials say additional installations are planned in other key tourist zones and have pledged to improve technical issues based on feedback. Red Means Stop, Green Means Go—But Awareness Is Key The city has clearly made a visual impact with its upgraded crosswalks. Now the challenge lies in ensuring the system is respected, maintained, and understood by all—both on foot and behind the wheel. Rules unclear for many — Locals and visitors alike call for better signage and driver enforcement to make Pattaya’s pedestrian push truly effective.